Google AdSense has launched its new feature called “Add a Google – Powered search engine to your site”. This update has been released by Google today (11-04-2023) at 7:20 PM.
I’m sure that you are also hovering over this update and seeking more information about this new update.
So, we welcome our loveable readers, I believe that this content gonna value add to your knowledge and I’ll try my level best to clear all the doubts as much as I can.
So, let’s dive into this and get to know more details!
AdSense Lab: Search for Auto ads
What is Search for Auto Ads?
Search for Auto Ads is a new feature that adds a search box to your site. Adding a search box to your website can be a valuable feature for your users. With a search function, users can easily find the content they’re looking for on your site. This can lead to increased engagement and potentially more revenue opportunities for you. Additionally, you can choose to include search ads alongside the search results, which can further monetize your site.
How search for Auto ads works
- When you turn on this Lab, AdSense will experiment with placing a search box on eligible sites.
- When users open the search box, they’re taken to a Google-powered search experience that shows ads and site search results.
- The search engine will automatically generate the site search results.
How do you earn from “search for Auto ads”?
Search for Auto ads is an optional feature that displays AdSense for Search ads with 51% revenue share for ad clicks. This may differ from the revenue share you receive via AdSense for Content. Earnings you generate from the search for Auto ads will appear as a separate line item in your regular AdSense for Content payments.
What does this mean for me and my users?
If you turn on the Lab, AdSense will experiment with inserting a search box on eligible pages.
•On a desktop or mobile device, the user will be able to see a search icon hovering on the top or bottom of the screen, which they can tap to show a search box.
•The search engine will automatically generate search results from your site.
•You will have the opportunity to earn incremental revenue when a user engages with a search ad in their search results.
How do I turn on the Lab?
- Sign in to your AdSense account.
- Click Optimization Labs.
- Under “Available Labs”, turn on Search for Auto ads.
- Confirm you’ve read and agree to the Terms of Service.
Do I need to have Auto ads turned on?
Yes. You need to have Auto ads turned on for search for Auto ads to work.
Can I change the look and feel of search for Auto ads?
Yes. You can change the position and color of the search button. To change your settings:
- Visit the Optimization Labs page in your account.
- Under “Enabled Labs”, find the “Search for Auto ads” Lab and click Settings.
- In the “Search for Auto ads settings” page, select your button position and button colour.
- Click Apply.
Look and Feel of the search for Auto ads?
Here are some example images showing the search for Auto ads experience. These examples use the default black button background colour and white button icon colour.
Image Courtesy – Google
Bottom position on mobile and desktop:
Top position on mobile and desktop:
How do I turn off the Lab?
Visit the Optimization Labs page in your account, and turn off Search for Auto ads.
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